Update online presence

Deliverables: Research, Prototypes, Product Design
Role: Product Designer
Citi Trends wanted to give its website a contemporary and fresh look.
During this project, new navigation, content blocks, and templates were created to allow the company to be playful and create new content as needed.
Since there was no shopping feature, they needed to create the same experience as an e-commerce platform regarding how products and categories were displayed and explored.

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